Ngaba i-luphantsi eliphantsi linokutshintshwa yibhiya?

I wayini yotywala ephantsi, engalunganga ngokwaneleyo ukuba ingaseli, ngokuthe ngcembe iyeyona ndlela ithandwayo kubathengi abancinci kule minyaka idlulileyo.

Ngokwengxelo yotywala ye-cbndata "ye-2020 yabantu abaselula, iwayini yotywala esekwe kwiwayini yeziqhamo / iwayini elungiselelwe yona idume kakhulu phakathi kwabantu abancinci, ngakumbi abafazi. Idatha ibonisa ukuba i-66.9% yabasetyhini ithanda isiselo esisezantsi.

I wayini yotywala ephantsi, engakumbi kwaye ithandwa kakhulu phakathi kwabantu abancinci, ikwanobuchule obungaqhelekanga bokufumana imali.

Kwisiqingatha sokuqala salo nyaka, umphetho osikiweyo uphupha i-wineyini ye wayini "ilingana nethoba" ilingana nomjikelo weZiko loTyalo-mali lwe-dazheng, ngemali eyi-100 yezigidi ye-Yuan; Isabelo "Snacks Bokuqala Isabelo" Shanghai Laiiifen ......
Iinkampani zebhiya ezimelwe nguBudweiser (i-Aneheses-Busch Inbev ityale imali kwi-Sound Live "i-lanzhou") sele iqalile ukubeka imbonakalo yotywala ephantsi ukwenza imakethi yotywala. I-track-track-yotywala ibe yindawo yokhuphiswano lwentengiso oluninzi.

Njengamanqanaba okukhula kwenqanaba lebhiya icothisa, uxinzelelo lweenkampani ezikhokelayo luphezulu kwaye luphakame, kwaye imeko yokuhlukaniswa kwemakethi iyabonakala. Iinkampani ezikhokelayo zibophelelene nokukhawulezisa iinzame zabo zokufuna ukufundwa kwemakethi. Imakethi ye wayini ephantsi ijolise kubathengi abancinci, malunga nokulindelwe okuhle, indawo enkulu yokukhula, indawo ephantsi yokucinga, kunye nemida ephantsi yemveliso yemveliso kunye neempawu ezinokukhokelela ekulandeleni utyalomali.

Ngaba i-tyhel iphantsi inokuthi ithathe indawo yebhiya?

Ngokwembono yemakethi yehlabathi, utywala obuphantsi lusekudidi lwe-niche, kwaye isabelo sayo sentengiso sihlala siphantsi kuneso sigaba semveli esifana nemimoya kunye nebhiya. Nangona kunjalo, ukukhula kwezinto zotywala obuphantsi kukuzinza, kwaye ixabiso ngelitha nganye liphezulu kunelo bhiya.

Abanye abantu abakwishishini bakhankanya iwayini yotywala ephantsi, njengendawo yokuhlala, ithathe indawo yenyama yebhiya, inomxholo wotywala obufanayo kunye nomxholo wotywala obufanayo kunye notywala obufanayo njengengcambu yotywala, kwaye kulula ukuyifumana. iimfuno zempilo.
Kwixesha elitsha lokusebenzisa lempilo enkulu, imakethi yabathengi iphinde yatshintsha umhlaba. Utyekelo lwabathengi luqalile ukutshintsha ukuya kwicala elisempilweni. Imeko yokusela esempilweni sisizathu esibalulekileyo sesizathu sokuba uninzi kunye nabathengi abangakumbi bakhetha ilokhwe esezantsi.
Kwaye ngokunyuka kwe-giants yebhiya, sinesizathu sokukholelwa ukuba umkhondo wotywala uya kuphila ngakumbi. Iinkampani zebhiya ezikhokelela kwixesha elizayo ziya kufaka le track.
Kodwa okwangoku, ubudlelwane phakathi kotywala obuphantsi kunye nebhiya buyitshintsha ngokuthe ngcembe, kwaye kusafuneka ukuba kuhlawulwe ngokupheleleyo. Indlela ende yokuhamba.

Sikwazi ukubonelela ngokuzalisa iibhotile zokugcwalisa iiwayini ezahlukeneyo. Ukuba ufuna naziphi na iibhotile ze wayini, nceda unxibelelane nathi nangaliphi na ixesha, kwaye siya kukubonelela ngeenkonzo ngexesha.


IXESHA LOKUQALA: USep-28-2022