Iqela le-Moët Hennessy-Louis Vuitton (i-Louis Vuitton Moët Hennessy, ebizwa ngokuba yi-LVMH) isanda kukhupha ingxelo yayo yonyaka, apho ishishini lewayini kunye nemimoya liya kufumana ingeniso ye-7.099 yeebhiliyoni zee-euro kunye nenzuzo ye-2.155 yezigidigidi ze-euro ngo-2022, unyaka-on. -ukunyuka konyaka kwe-19% kunye ne-16%, kodwa kusekho i-gap xa kuthelekiswa namanye amacandelo oshishino eqela.
Ngokukodwa, i-Hennessy iya kuphelisa impembelelo yobhubhane ngokunyusa amaxabiso ngo-2022, kodwa eneneni, ngenxa yokusilela kwenani elikhulu leemveliso kwitshaneli, abasasazi basekhaya baphantsi koxinzelelo olukhulu lwe-inventri.
I-LVMH ichaza ishishini lewayini: "Inqanaba lerekhodi lengeniso kunye nengeniso"
Idatha ibonisa ukuba ishishini lewayini kunye nemimoya ye-LVMH liya kufumana ingeniso ye-7.099 yeebhiliyoni ze-euro ngo-2022, ukunyuka konyaka-ngonyaka kwe-19%; inzuzo ye-2.155 yeebhiliyoni zee-euro, ukunyuka konyaka-ngonyaka kwe-16%. chaza.
Ingxelo yalo yonyaka yathi i-Champagne ithengisa i-6% njengoko imfuno eqhubekayo yakhokelela ekunyuseni uxinzelelo lokubonelela, kunye nomfutho oqinileyo ngakumbi eYurophu, eJapan nakwiimarike ezikhulayo, ngokukodwa kwijelo "lamandla aphezulu" kunye namacandelo e-gastronomical; I-Hennessy Cognac ifunyenwe Ngombulelo kwisicwangciso sayo sokudala ixabiso, umgaqo-nkqubo oguquguqukayo wokunyuka kwexabiso unciphisa impembelelo yobhubhane e-China, ngelixa i-United States yachaphazeleka ngokuphazamiseka kwenkqubo ekuqaleni konyaka; Igadi yomeleze ipotifoliyo yayo yehlabathi yeewayini zeprimiyamu.
Nangona kukwakho ukukhula okuncomekayo, ishishini lewayini kunye nelespirit libalelwa ngaphantsi kwe-10% yengeniso epheleleyo ye-LVMH Group, ibekwe kwindawo yokugqibela kuwo onke amacandelo. Izinga lokukhula konyaka nonyaka liyafana “nempahla yefashoni neyesikhumba” (25%) kwaye ekhethiweyo Kukho umsantsa ocacileyo wokuthengisa (26%), ungaphezulu kancinane kuneziqholo kunye nezithambiso (17%), iiwotshi kunye neewotshi. ubucwebe (18%).
Ngokwengeniso, ishishini lewayini kunye nelemimoya libalelwa kwi-10% yenzuzo epheleleyo yeQela leLVMH, okwesibini kuphela kwi-15.709 yeebhiliyoni zee-euro "zefashoni kunye neempahla zesikhumba", kwaye ukunyuka konyaka kuphezulu kuphela. kunaleyo ye "perfume kunye nezithambiso" (-3%).
Kuyabonakala ukuba izinga lokukhula konyaka nonyaka lengeniso kunye nengeniso yeshishini lewayini kunye nespirit lifikelele kumyinge we-LVMH Group, libalelwa kwi-10% kuphela.
Ingxelo yonyaka yakhankanya ukuba ukuthengisa kukaHennessy ngo-2022 kuya kuhla kancinci unyaka nonyaka kuba "isiseko sokuthelekisa phakathi kuka-2020 no-2021 siphezulu kakhulu." Nangona kunjalo, ngokutsho ngaphezulu kwesinye isitishi sasekhaya, ngokwezibalo zalo, ukuthengisa phantse zonke iimveliso ze-Hennessy ngo-2022 ziya kuncipha xa kuthelekiswa no-2021, ngakumbi iimveliso ezikumgangatho ophezulu ziya kuncipha ngakumbi ngenxa yempembelelo yobhubhane.
Ukongeza, "umgaqo-nkqubo oguquguqukayo wokunyuka kwamaxabiso e-Hennessy's cognac unciphisa impembelelo yemeko yobhubhane" - eneneni, iHennessy inokunyuka kwamaxabiso amaninzi ngo-2022, phakathi kwayo "i-VSOP yokupakisha ngokutsha kunye nemisebenzi emitsha yokuthengisa" ikwakhankanyiwe kwingxelo yonyaka. yeembalasane. Nangona kunjalo, ngokutsho kweWBO Spirits Business Observation, ngenxa yokusilela kwenani elikhulu leemveliso zokupakisha ezindala kwitshaneli, iimveliso zokupakisha ezindala zisathengiswa ixesha elide. Emva kokuba uluhlu lwezi mveliso luphelile, Emva kokunyuka kwexabiso, iimveliso ezintsha zokupakisha zinokuthi zizinzise ixabiso.
"Ukuthengiswa kwe-Champagne kuye kwanda nge-6%" - Ngokutsho kweshishini langaphakathi, imarike yasekhaya ye-champagne iya kuba yincinci ngo-2022, kwaye ukwanda ngokubanzi kuya kuba ngaphezu kwe-20%. Ukuza kuthi ga ngoku kwi-1400 yuan/ibhotile. Ngokuphathelele iiwayini eziphantsi kwe-LVMH, umshicileli wangaphakathi uvumile ukuba ukusebenza koninzi lwezinye iibrendi ngaphandle kwe-Cloudy Bay kwimarike yasekhaya kukunqongophala.
Nangona i-LVMH izithembile ukuba iza kudibanisa ubunkokheli bayo behlabathi kwicandelo lobunewunewu ngo-2023, kusekude ukuba kuyiwe kwicandelo leshishini lewayini nelemimoya.
Ixesha lokuposa: Jan-29-2023